About Kelara
Kelara takes its name from an Aboriginal word meaning permanent, reflecting our goal of creating authentic, lasting garments. We blend Australian values of community and active living with New York City’s creative energy, producing timeless garments that feel mature, and connected to culture.
More than clothing, Kelara represents a lifestyle... balancing permanence and expression, quality and accessibility. Each piece is designed with detail and durability in mind, offering everyday wear that reflects authenticity and creativity.


Frequently Asked Questions
Kelara's Mission
Kelara creates timeless garments that balance permanence and expression, designed to be lived-in and connected to culture.
Kelara's Purpose
Kelara serves young adults seeking a cleaner, more intentional lifestyle through fashion, culture, and community. The brand represents the balance between creative expression and maturity.
Kelara's Values
Kelara merges Australian values of active living with New York City's culture of art and creativity.
Why Kelara?
The word Kelara comes from my hometown in Sydney, Australia called Killara. Killara (Kuh-laa-ruh) is an aborginal word meaning permanent.
Contact Us
You can reach us via email or our contact page for any inquiries or support.
Location
Kelara is currently an online-only brand, with all shopping available exclusively through our website.
Based: Manhattan, New York
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